Category Archives: Technology

WiFi on the Bus and Train?

GO Transit has been running a pilot project with IMA Outdoor to provide free WiFi internet access to customers at select GO Stations. Even though this sounds like great news, they have gone ahead and listed all the “constraints” and challenges this would bring. The text below is written by the GO & IMA team. More details are on the GoTransit website, here. What are the constraints of WiFi on GO Trains, specifically? Substantial Infrastructure Changes WiFi on trains relies on cellular modems that use…

Read More »

Awesome Podcasts on Business, Design and Entrepreneurship

There are tons of Blogs and Books on the topics of Business, Entrepreneurship, and Design – but that’s a ton of reading for a busy entrepreneur or designer. Another decent source, YouTube videos, aren’t exactly practical to be watching on the go (unless you’re ok bumping into people and tripping on things). So to fill this in-between period where most people probably listen to music, I started listening to useful podcasts. It seems that not everyone is familiar with podcasts, though they’ve been around since about…

Read More »

Building Real Relationships: What Facebook Can Do for People and Brands

What would you expect from a presentation by Facebook? A product launch, a sales pitch, a feature tutorial? The Group Director of Global Marketing Solutions at Facebook Canada, Steve Irvine, gave an impressive keynote at digital media conference Canada 3.0, covering neither of those things. Steve manages a team focused on building trusted advisory relationships with decision makers at some of the largest brands and agencies in Canada. Steve is an executive and successful entrepreneur with a track record of success in the digital and social…

Read More »

Digital Experiences Competing with the Real World

Should digital experiences should stop competing with the “real world”? As part of Canada’s annual digital media conference, Canada 3.0, a workshop answered this question with “No”. As digital distribution disrupts media everywhere, audiences seek out concepts like ‘authenticity’ and less commodified ‘experiences’. Trends are changing, people are concerned, and there are concepts that use digital technology to enable offline activities, instead of striving to just replace them. People exist inside their smartphones today. We become deeply immersed in whatever it is that’s happening on…

Read More »

The World’s Cheapest Tablet to Kickstart Education in Emerging Markets

DataWind is Disrupting Education in Emerging Markets with the World’s Cheapest Tablet The CEO of Datawind Ltd., Suneet Singh Tuli, spoke about how his company is disrupting Education in emerging markets by creating the world’s least-expensive Tablet, at this year’s Canada 3.0 Digital Media Conference in Toronto. DataWind is a great success story of a Canadian company identifying huge market opportunity in an international market, creating the disruptive technology capable of harvesting that potential and continuing to lever the diverse and talented labour market in Canada to…

Read More »