Saving a City via Twitter: Newark Mayor Cory Booker’s 5 Rules
Mayor Cory Booker of Newark, New Jersey has over 1.3 million Twitter followers – more than his city’s population. He has been described as “charismatic and social network savvy”, and is extremely active on Twitter.
But Booker isn’t tweeting as an after-work social activity – he’s growing his city, building community, making connections, and helping people in need.
Mayor Booker’s 5 Rules for Twitter
- “Do not erase a tweet ever.”
- “I always try to retweet my critics.”
- “Tweeting isn’t extra. It’s a priority.”
- “You never know the power of a random act of kindness.”
- “Change the discussion.”
“Democracy is not a spectator sport.”
The Mayor is also active with a direct question and answer system called #AskCory. The answers also appear on his website (the screenshot image to the right is an example from CoryBooker.com).
Booker is surprised that other politicians have “not caught on to the power of social networking”. I also find it surprising (though it is not only politicians that surprise me for not fully adopting social media). Still, proud to say that I helped Brampton Mayor Susan Fennell create her Twitter account, which she has become very active on!
Mayor Booker continues to do a great job engaging both his constituants and the greater community – including those (such as myself) that admire both his social media efforts and dedication to helping others and building stronger communities.